How We Help

Growing a consumer brand
in 2024 is tough...

AD COSTS ARE RISING

Ad budgets are being squeezed and so is your bottom line.

VC FUNDING HAS DRIED UP

Investment is at its lowest rate in years. The glory days of VC funding are over.

UNEASY CONSUMER

Wages aren’t rising at the same rate as living costs. Customers are feeling the pinch.

OVERSATURATED MARKET

Competition is fierce. The amount of DTC brands coming to market is at an all-time high.

How We Help

We’re bringing together a powerful community of seasoned founders with a proven record of backing high growth early stage brands, and over a decade of proven DTC growth experience to provide a unique opportunity to the UK consumer market.

Strategic investment ranging from £75,000 to £150,000 and expert growth services to help you build a sustainable and profitable business.

Apply Today

SUPERCHARGE YOUR BUSINESS

See if you meet the criteria

Who Can We Help?

We support founders with exciting, early-stage DTC brands take the next steps towards profitable growth.

Sounds Like You? Apply Today

We fund enterprises with a monthly revenue of £20,000 to £100,000, fostering their growth while maintaining financial stability.

01

Monthly revenue between
£10,000 and £100,000.

We support businesses that demonstrate robust underlying metrics, indicating a strong potential for profitable growth and success.

02

Proven underlying metrics
demonstrating strong
potential.

We fund businesses that operate in niche, high-growth markets, leveraging unique opportunities for substantial expansion and profitability.

03

Operating in a high-growth
niche market.

We back driven, humble founders open to collaboration and learning, guiding their companies towards significant growth and achievement.

04

Ambitious, humble founders eager to collaborate and
grow

How it works

Our Process

Our process is simple, transparent, and designed to give your business the support it deserves as fast as possible.

Apply Today

Apply

Submit your application online and receive a response within 72 hours.

Growth

Our investment and eCommerce experts will evaluate each submission and select the best.

Fund

Once selected, we have a basic due dilligence process that results in an investment.

Growth

As you deploy your capital, our experts are with you togie you the insight needed to grow.

Support

Tap into our vast rolodex of experts and leverage our network for your continued growth and future raises.

The Benefits

Beyond our capital investment, our network of experts, and unrivaled experience provide you with a host of benefits to help you build your business

Apply Today

We are a founder-centric fund, prioritizing the needs and success of the entrepreneurs we invest in. Our main focus is empowering and enabling you as a founder to reach your full potential.

We believe in and nurture a collaborative environment, offering opportunities for networking and mutual support among our community of founders, investors, and mentors.

We take a value-based approach to investment, meaning we seek to partner with companies that align with our principles, creating a partnership of trust and shared goals.

Our Portfolio